Case Studies

Connecting the older adults with the world

Senior Living Resident Engagement Platform Utilization and Satisfaction

Case Studies by Market

Connecting with seniors across all markets

Banks & Financial Institutions

Now You’re Speaking My Language: How ChatPal Ultra™ Became the Voice Assistant That Finally Got It

When home tech startup EchoSphere Labs set out to develop a voice assistant specifically for older adults, they knew one thing: today’s AI doesn’t always understand your Aunt Marlene. Enter ChatPal Ultra™—a talking smart assistant built with the 55+ crowd in mind. With help from Link-age Connect’s insights team, the product went from “Why is it yelling at me?” to “This thing knows I like Andy Griffith at 7 PM sharp.”
Consumer
Products

Sock It to Me: How CozyToes™ Redefined Foot Warmth for the 55+ Crowd

When CozyToes™, a new entrant into the heated slipper sock market, wanted to connect with older adults, they turned to Link-age Connect to help understand what really matters when it comes to foot comfort, slipper safety, and general feelings about “cold tile betrayal.” The study was part market research, part wellness check-in, and part revolution in foot-based comfort science.
Restaurants & Dining

Sock It to Me: How CozyToes™ Redefined Foot Warmth for the 55+ Crowd

When CozyToes™, a new entrant into the heated slipper sock market, wanted to connect with older adults, they turned to Link-age Connect to help understand what really matters when it comes to foot comfort, slipper safety, and general feelings about “cold tile betrayal.” The study was part market research, part wellness check-in, and part revolution in foot-based comfort science.
Hospitality

Sock It to Me: How CozyToes™ Redefined Foot Warmth for the 55+ Crowd

When CozyToes™, a new entrant into the heated slipper sock market, wanted to connect with older adults, they turned to Link-age Connect to help understand what really matters when it comes to foot comfort, slipper safety, and general feelings about “cold tile betrayal.” The study was part market research, part wellness check-in, and part revolution in foot-based comfort science.
Senior Living

Senior Living Resident Engagement Platform Utilization and Satisfaction

A three-campus senior living organization partnered with Link-age Connect to evaluate the effectiveness of their newly implemented resident engagement portal. Despite initial investment, resident adoption was lower than expected. Through a two-phase research approach—including resident focus groups and community-wide surveys—Link-age Connect identified key usability barriers and unmet needs. As a result, the organization chose to discontinue the platform, avoiding further frustration and capital loss, and redirected their strategy toward solutions better aligned with resident preferences.
Travel

Sock It to Me: How CozyToes™ Redefined Foot Warmth for the 55+ Crowd

When CozyToes™, a new entrant into the heated slipper sock market, wanted to connect with older adults, they turned to Link-age Connect to help understand what really matters when it comes to foot comfort, slipper safety, and general feelings about “cold tile betrayal.” The study was part market research, part wellness check-in, and part revolution in foot-based comfort science.
Banks & Financial Institutions

Now You’re Speaking My Language: How ChatPal Ultra™ Became the Voice Assistant That Finally Got It

When home tech startup EchoSphere Labs set out to develop a voice assistant specifically for older adults, they knew one thing: today’s AI doesn’t always understand your Aunt Marlene. Enter ChatPal Ultra™—a talking smart assistant built with the 55+ crowd in mind. With help from Link-age Connect’s insights team, the product went from “Why is it yelling at me?” to “This thing knows I like Andy Griffith at 7 PM sharp.”
Consumer
Products

Snaxidentally on Purpose: How Grumble’s Crinkle Crisps Won the Hearts (and Dentures) of Older Adults

When Grumble Snacks, a mid-tier snack brand known for “unexpectedly aggressive crunch,” wanted to grow their market share among older adults, they turned to Link-age Connect. The goal? Understand how to make their notoriously loud Crinkle Crisps more appealing to consumers 55+—without sacrificing crunch, flavor, or dental security. The results were surprising, delightfully human, and just a little bit salty.
Restaurants
& Dining

Now You’re Speaking My Language: How ChatPal Ultra™ Became the Voice Assistant That Finally Got It

When home tech startup EchoSphere Labs set out to develop a voice assistant specifically for older adults, they knew one thing: today’s AI doesn’t always understand your Aunt Marlene. Enter ChatPal Ultra™—a talking smart assistant built with the 55+ crowd in mind. With help from Link-age Connect’s insights team, the product went from “Why is it yelling at me?” to “This thing knows I like Andy Griffith at 7 PM sharp.”
Hospitality

Sock It to Me: How CozyToes™ Redefined Foot Warmth for the 55+ Crowd

When CozyToes™, a new entrant into the heated slipper sock market, wanted to connect with older adults, they turned to Link-age Connect to help understand what really matters when it comes to foot comfort, slipper safety, and general feelings about “cold tile betrayal.” The study was part market research, part wellness check-in, and part revolution in foot-based comfort science.
Senior Living

Senior Living Resident Engagement Platform Utilization and Satisfaction

A three-campus senior living organization partnered with Link-age Connect to evaluate the effectiveness of their newly implemented resident engagement portal. Despite initial investment, resident adoption was lower than expected. Through a two-phase research approach—including resident focus groups and community-wide surveys—Link-age Connect identified key usability barriers and unmet needs. As a result, the organization chose to discontinue the platform, avoiding further frustration and capital loss, and redirected their strategy toward solutions better aligned with resident preferences.
Travel

Sock It to Me: How CozyToes™ Redefined Foot Warmth for the 55+ Crowd

When CozyToes™, a new entrant into the heated slipper sock market, wanted to connect with older adults, they turned to Link-age Connect to help understand what really matters when it comes to foot comfort, slipper safety, and general feelings about “cold tile betrayal.” The study was part market research, part wellness check-in, and part revolution in foot-based comfort science.

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